8 ways to position your brand to target the right customers

Attracting the right customers is the key to success in business,...


Why startups fail to work effectively with media

  There’s a great scene in HBO’s Silicon Valley that takes...


How building a brand personality helped us up our startup game

What’s in a brand? It’s fundamentally so intangible but yet might...


Frontify raises $22.3M to help businesses manage how their brands and logos get used

The rise of design tools like Canva and the vast expanse of digital spaces where...


7 ways to build a better brand that defines you in 2020

The word brand or logo is often cast-off in the technological world and though...


Learn how to win customers and influence consumers at Disrupt Berlin

Every startup is a story and every startup’s success depends — on...


6 simple tips for branding your website

Your website is a vital piece of the marketing puzzle for your company. It is...


Bodega, once dubbed ‘America’s most hated startup,’ has quietly raised millions

The startup — now Stockwell — is backed by GV, NEA and DCM Ventures....


Hear how to build a brand that gets attention at Disrupt SF

Branding is an essential component of every startup. It’s more than...


The 8 benefits of brand building for startups

You can change the perception of customers about your start-up by investing in...