Why meeting with a VC is like any first date
Congratulations! You sent the deck to your target VC and the VC’s...
How to create a great investor pitch deck
When I meet with new startup founders, the one question I get asked about...
6 tried-and-tested branding tips for your startup
You have built a tech startup to provide an outstanding solution, but your...
A day in the life of a CMO: The ultimate productivity cheat sheet you need
I am Aulia Halimatussadiah, the co-founder and CMO of Storial.co. Writing is my...
A day in the life of a CMO: The ultimate productivity cheat sheet you need
I am Aulia Halimatussadiah, the co-founder and CMO of Storial.co. Writing is my...
Fundamentals of deal flow
Plenty has been written on venture capital (VC), private equity (PE) and mergers...
7 common legal pitfalls startup founders should avoid
As a startup lawyer, I tend to see when things go wrong for companies and their...
Community-driven marketing: What you need to do to get it right
Over a year working with startup teams, I believe that for any new products, the...
5 easy-to-execute hacks to save money for your early-stage startup
The competition in the startup ecosystem is aggressive. And the early stage for...
Key to success: Digitising customer communication and investing in a multi-channel approach
The phrase ‘every company is a software company’ is one that has...